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Thursday, May 26, 2011

37Signals sells Sortfolio - some thoughts

Sortfolio is a directory for designers and people that search for great designers. 37Signals started the service 2009 and wants to sell the service now [2].

I don't know what the real reasons for selling are, but to me the figures are interesting:
- $17,000-$20,000/month steady
- 10,000 total accounts, 195 of those are Pro accounts ($99 / month)

First question: How much does it cost to run the servers and the people for customer care and stuff like that?

Secondly - it's really interesting that 200 of 10000 accounts are paying premium. Makes 1.95% paying customers.

[1] http://sortfolio.com/
[2] http://37signals.com/svn/posts/2899-sortfolio-deserves-a-better-home-make-us-an-offer