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Thursday, May 26, 2011

Netflix and their HTML5 cross platform approach

Netflix is a US video streaming and video rental company. It is lead by Reed Hastings and famous for having a great corporate culture and ultra high achievers as staff [1].

One challenge for Netflix is to deliver video content to a huge amount of devices. Set top boxes, game consoles and such.

The way they achieved this is really interesting. They are using a slightly modified webkit as basis and are simply coding the frontend in html5 / javascript. They are then deploying their webkit including the frontend to all devices and go cross platform [2].

[1] http://ars-machina.raphaelbauer.com/2011/04/on-netflix-and-reed-hastings-culture.html
[2] http://functionsource.com/post/netflix-feature